Investor research is key to improving our knowledge and understanding of important investor needs and issues, and the Investor Office has undertaken a number of research initiatives over the past year. In addition, the Investor Office established a new online research panel capability for the OSC. With the OSC now having access to almost 40,000 active survey panelists from across the country, studies can be in the field in as few as 48 hours, with results provided within a week, allowing for much more targeted and timely investor research.

Latest research

  • Research Snapshot: Bitcoin and Other Cryptocurrencies

    December 11, 2017

    Bitcoin and Other Cryptocurrencies

    Interest in cryptocurrencies has increased significantly over the past several months. As a first step towards learning more about who is purchasing cryptocurrencies and why, the Investor Office commissioned a small online survey of Ontarians age 18 and over. Among the findings, 7% of Ontarians reported owning a cryptocurrency, including 29% of men aged 18 to 34.

    Read the key findings

  • Research Study: Missing Out

    November 27, 2017

    Research Study: Missing Out

    According to Missing Out: Millennials and the Markets, a new research study by the OSC Investor Office, 4 in 5 Ontario millennials (age 18–36) are saving, but only 1 in 2 are investing. Top reasons non-investor millennials gave for avoiding investing included having other financial priorities, not having enough income or savings, not knowing enough about investing, and concerns about losing money in the markets. The research study draws from a survey of Ontarians age 18–36 on investment practices, attitudes and behaviours.

    Read the research study

    Read the full survey results

  • Research Study: Investing As We Age

    September 26, 2017

    Investing as we age

    According to a new Investor Office survey on Investing As We Age, the top financial concerns for 25% of Ontarians age 45 and over are retirement-related, and almost half (45%) of pre-retired Ontario homeowners 45+ are relying on the value of their home increasing to fund their retirement. The survey also found gender differences in reported knowledge, behaviour, and stress relating to financial planning among Ontarians 45+, with half as many women (27%) as men (51%) reporting having “good” or “excellent” knowledge of investing. These findings and more are covered in the full research study.

    Read the key highlights

    Read the full results

  • Report: Behavioural Insights: Key Concepts, Applications and Regulatory Considerations

    March 29, 2017

    OSC Staff Notice 11-776: Investor Office Activity Report 2015-16

    Behavioural insights use psychology, economic and other research to examine how consumers are often neither deliberate, nor rational in their decisions in the way that traditional models, strategies and policies assume. This report by the OSC Investor Office looks at how leading practitioners and regulators are using behavioural insights to address issues in capital markets and improve outcomes for investors and market participants.

    Read the full report

  • Report: Retirement Readiness: Canadians 50+

    September 9, 2016

    Report: Retirement Readiness: Canadians 50+

    Seniors are an extremely important and growing segment of investors whose needs and issues demand attention. Findings from a new study, Retirement Readiness: Canadian 50+, commissioned by the Investor Office of the OSC reveal that over half of Canadians do not have a plan for retirement savings, reinforcing the key findings of a study done a year ago.

    Read the full report

  • Report: Financial Life Stages of Older Canadians

    June 1, 2015

    Financial Life Stages of Older Canadians

    If older Canadians could take what they know now about the financial realities of retirement and apply that knowledge earlier in life, what would they do? A new study commissioned by the Ontario Securities Commission (OSC) provides some of those insights and more. Financial Life Stages of Older Canadians, a national study conducted for the OSC’s Investor Office identifies the top financial concerns of older Canadians, particularly as they relate to retirement planning and living. The study, released as part of the OSC’s Seniors' Month activities, identifies the main financial risks of Canadians aged 50 and up at each life stage and how they are being managed.

    Read the full report

    View the research summary and infographic

  • Report: Investor Risk, Behaviour & Beliefs

    February 4, 2014

    Investor Risk, Behaviour & Beliefs

    The Canadian Money State of Mind Risk Survey 2014: Investor Risk, Behaviour & Beliefs, a national study conducted for the Investor Education Fund (now part of the Ontario Securities Commission’s Investor Office) by The Brondesbury Group, provides a compelling look at how Canadians handle – or don’t handle – risk, emotion, financial loss and decision-making when it comes to their investments.

    View the research summary and infographic

  • Report: Home Equity as a Source of Retirement Income

    February 25, 2013

    Home equity as source of retirement income

    According to a new survey conducted for the Investor Education Fund (now part of the Ontario Securities Commission’s Investor Office) by The Brondesbury Group, Canadians are not saving enough for retirement, and half believe they will run out of their retirement savings in the first 10 years of retirement. Despite the lack of retirement savings, the survey revealed that four out of 10 respondents were not willing to consider capitalizing on home equity as an option for retirement income.

    View the research report and infographic